One of the things I love about studying Computer Engineering (and now Interaction Design) is that you get to learn how people think when they are interacting with machines. I’ve written about how you should design your application workflows to be fun and how social networks behave like games in which you strive to increase your points (being tweets, followers, friends, pictures, videos).
Today I watched a Google Tech Talk by Amy Jo Kim exactly on the relationship between the social media and games, and how they can learn from each other.
Even if you’re into social media, but you care about designing engaging applications and experiences, you should definitely watch it too.